Monthly Archives: May 2015

Bing Deep Links Issue to Blame for ‘Mysterious’ Yahoo Links

A Parkersburg News & Sentinel blog post featured a reader’s question that stumped the author: “Why does a link for a fiery accident on I-77 from 2011 pop up when I do a simple Yahoo search for ‘The Marietta Times’?” Turns out there is an easy answer.

Bing’s Deep Links to Blame

Rather than settle for a dissatisfying conclusion of “I don’t....More>>>

Top Marketing & Public Relations Blogs Are Influential, But Are They Optimized?

Cision recently published a list of top PR & Marketing blogs which is timely, because having worked in both worlds for 11 years plus, I’ve seen the convergence accelerated by shifts in technology and consumer behaviors. In the list, Cision published an influence score to sort the blogs (TopRank’s Online Marketing Blog is sandwiched at #2 between Chris Brogan and Jason Falls) and....More>>>

Understanding the Multi-Channel Shopper

Consumers are making more of their purchasing decisions on mobile devices – whether on a smartphone or tablet – in addition to making it one of their primary channels to research products.

A recent survey by Telemetrics and xAd showed that 50 percent used their mobile devices to start the discovery process and 46 percent used mobile exclusively when performing research online.....More>>>

Google News Plays The Badge Achievement Game

Google News announced you can now earn badges for reading news on Google News. The badges are awarded by topic, such as stock market, Apple, Harry Potter, U.S. Politics and so on. The more you read about a specific topic through Google News, the higher the badge reaches. It starts at Bronze and goes to Silver, Gold, Platinum and then Ultimate.

Here is a video demoing the feature:

 

I....More>>>

#OptimizeBook – An Evening of Laughs, Learning, and Networking with The Top Marketers & PR Professionals In the Twin Cities

The official Optimize Minneapolis book launch is finally upon us.

....More>>>

Confirmed – Google Removes “Not Selected” From Webmaster Tools

Google has confirmed the reports of the removal of the “not selected” filter within Google Webmaster Tool’s Index Status report.

Google’s John Mueller said it was removed because it “was causing more confusion than actually helping webmasters with their sites.”

That may be true, but many webmasters found the data useful. In fact, there were times....More>>>

13 New Sessions Added to SES New York 2013

With 55 sessions on topics covering everything SEO, PPC, social, analytics, local, mobile, video, and much more, the SES New York 2013 conference will once again be a must-attend event for marketers, advertisers, agencies, and business owners of all skill levels.

If you’ve been to an SES event before, you know the conference provides unparalleled training and networking opportunities.....More>>>

Google’s Gags Go Worldwide For April Fool’s Day 2012

It was right about this time last year when we gave Google the winner’s trophy for a series of gags that put all others to shame.

We could do the same again right now, because Google has tried to top itself with another round of April Fool’s Day jokes that pretty well span the globe of Google’s international properties. Below is a recap of Google’s (and a few others)....More>>>

SEO isn’t the big money maker many people believe, with many SEOs serving a small number of clients and earning smaller revenue. Bright Local has done a refresh of their 2011 Local SEO Industry Survey and there are some surprising results.

The last few years, we have seen the rise (and collapse) of some very large SEO companies, yet the vast majority of SEO companies are working either....More>>>