Monthly Archives: September 2016

Does Google Penalize For Invalid HTML? Matt Cutts Says No

It’s easy to make a mistake when trying to create perfect HTML code that validates correctly every time. When one of the features in Google Webmaster Tools is the ability to validate your code to see if there are any errors, certainly it raises the question of how important it is to have validated code.

While we all know the reasons why we should write valid HTML, in reality it doesn’t....More>>>

Not Provided – What Google’s Omission of Organic Keyword Data Means for Online Marketers

Something is missing! Can we fix it?

We started this week off with a bang – at least in the search world, with Google now redirecting all traffic to https, i.e. encrypted search.

What that means is, if you were wondering what keyword phrases people use on Google organic search to find your website, you’re out of luck.


Link Building 101 – Competitor Analysis

Link building is something anyone can accomplish. There’s no great secret, just hard work, creativity, and determination to get links that matter.

When you’re looking for some practical link building opportunities that will help you find and acquire quick, yet quality, links, there are five “quick wins” you should explore at the beginning of a link building campaign:


Google Makes Mobile Search Faster With Ping Attribute

Ilya Grigorik, a Google developer advocate, announced last night a small tweak Google made to the mobile search experience that will speed up the mobile search experience on mobile Safari and Chrome by 200-400 milliseconds.

By implementing a attribute named <a ping>, Google is able to asynchronously do the click tracking and redirect virtually at the same time, speeding up the time....More>>>

YouTube’s New Comment System – 7 Things Video Marketers Should Do

YouTube has announced that better commenting is coming. In a post on YouTube’s Official Blog, Nundu Janakiram, Product Manager, and Yonatan Zunger, Principal Engineer, said:

Starting this week, you’ll see the new YouTube comments powered by Google+ on your channel discussion tab. This update will come to comments on all videos later this year, as we bring you more ways to connect....More>>>

Google – BitTorrent Back In Auto Complete To Make Search “More Useful to People”

Yesterday we reported that after over two years of being missing, BitTorrent is back in Google’s auto completion results.

That means, when you start typing the letters [bit] into Google’s search box, Google will offer an instant search suggestion of the term BitTorrent. Before yesterday, for over two years, Google did not show BitTorrent as a search suggestion.

We asked....More>>>

The Newest Rules for Marketing & PR – Optimized – David Meerman Scott Interview

The convergence of digital marketing and public relations has been in motion for many years, but in 2013 and onward, there’s more momentum than ever. Changes in technology and consumer behaviors in how information is discovered, consumed and acted upon has turned brands into publishers and publishers into marketers as they seek new ways to connect with audiences and monetize.


How Does B2B Marketing Work on Google Plus? 4 Top B2B Tech Company Examples

While sports teams, news outlets, car companies, universities, non-profits and the entertainment industry dominate the top 200 business pages on Google+, a growing number of B2B technology companies have embraced Google+ as well.

As with any top consumer brand, consistent engagement is crucial to success. B2B technology brands are developing relationships with prospects just like on any....More>>>

Study Disputes “Bing It On” Claim That 2 -1 Prefer Bing To Google

A new study appearing on the”Freakonomics” blog aggressively disputes the claim that people prefer Bing to Google and especially the statistical contention that they prefer the search engine over Google 2:1. In an article explaining the study, law and economics professor Ian Ayers